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Digital Transformation Changes nearly every Organization.

The impact of digital transformation on business models as well as on media and consumer behavior can be imagined by most of us. However, it is not often considered that people in organizations have to adapt to the new digital era: many organizations want to improve themselves but don’t want to change culturally. This presents quite a challenge for decision makers. They often lack an inner compass by which to navigate themselves and their organization through digital change. Therefore, we provide guidance and support to decision makers to enable them to find their way.

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Individuality is the New Mainstream.

What make change projects so challenging? Maybe the fact that peoples’ beliefs and behaviors in organizations are very individual. More than ever, the ideas of decision makers have to convince various people with different mindsets. They need precise guidance in order to change culture, structures and processes. Therefore, different ways of communication and individual support are the key success factors. To ensure this, we are set up as a network of independent consultants of different skill levels and different consultancy approaches. We are able to act very individually focused on our customers’ needs.

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Change Needs a good Marketing Strategy.

Who wants to convince people, has to speak simply. Only change projects supported by a strong guiding principle lead to success. But few decision makers have mastered the art of leadership communication. We know how strategic topics are taught through crisp messages, campaigns and lively formats. And this is for a simple reason: we as consultants have been at home for many years in the communication and ad’ agency industry.

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First, Break the Rules.

We can only work successfully with those who want to go new ways and are willing to change the systems’ rules. This we know because we have gained much leadership and change experience. Our customers notice immediately we go straight to the point, speak a clear language and critically inquire.

Consulting

When it Comes to Change we Focus on Three Main Strategy Tools.

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Strategy Optimization

Each Strategy can be Better than it is.

What objectives do organizations deploy their strengths and resources for?

Our consulting expertise

  • Market and trend analyses
  • Check of strengths and resources
  • Target definitions and strategic decision
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Strategy Implementation

Papers don’t act. Only Doing Determines Success.

How to change thinking, communication and behavior in organizations?

Our consulting expertise

  • Organizational Development
  • Process Design
  • Human Resources Development
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Strategy Communication

Success Depends on the Message.

How can strategic messages be summarized so that they are quickly understood by employees, clients and customers?

Our consulting expertise

  • Development of conducting idea
  • Communication planning and Issues management
  • Leadership communication

Customers

You’d be in Good Company.

Media companies

Agentur Webfox

Aperto

Axel Springer

BFB Medien

Cybay New Media

dpa

harmannvonsiebenthal

interactive tools

Ketchum Pleon

Lingen Verlag

Scholz & Friends

Steffen und Bach

Zwet Design

Cultural Institutions

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Bauhaus-Universität Weimar

Fachhochschule Lübeck

Frankfurt University of applied Sciences

Hochschule Merseburg

Hochschulverbund Virtuelle Fachhochschule

Investitions- und Marketinggesellschaft Sachsen-Anhalt

Komische Oper Berlin

Konzerthaus Berlin

Körber-Stiftung

Otto-von-Guericke-Universität Magdeburg

Stiftung Oper in Berlin

 

Other sectors

all4golf.de

Barclays

Boehringer Ingelheim

Daimler (Mercedes-Benz Vertrieb)

Innovista Software

MB Unternehmensgruppe

Stadtwerke Hannover

Stadtwerke Norderstedt

VEA – Verband der Energieabnehmer

Wöllhaf Retail

Friends

Imprint

Operator of the website:

Matthias Schmidt-Rex
Maybachufer 14
12047 Berlin
Fon: +49 151 424 14237
schmidt-rex@njuway.de

USt.-IdNr. DE288544912
Matthias Schmidt-Rex

Responsible for the content:

Frank Pieper
Regensburger Str. 7
10777 Berlin
Fon: +49 152 54 28 88 09
pieper@njuway.de

USt.-IdNr. DE276951704
Matthias Schmidt-Rex

 

 

Webdesign:

VALID Digitalagentur GmbH, Berlin

Fotografie:

Mies Rogmans, Berlin

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